+357.22.396997 | Blog | Clients

Monday, 19 January 2015 09:31

How to promote a blog: socialization and communication

SEO-optimization is just the first step in a blog promotion.  Optimization plus communication bring in another factor: socialization. The primary purpose of socialization is to attract new visitors, its secondary but still important issue is backlinks building with the pages of popular Vkontakte.ru, Odnoklassniki.ru, Twitter or Facebook accounts, publishing ads in social services for bloggers and in special blogs digests. The purpose of socialization is to make your blog more open and attract the largest amount of users possible.

There has been an increase of SMM popularity on Russia recently, so if you have a business to promote in the Russian Internet, blogging is a good idea. It makes sense to join Russian social networks, blog services, blog search and digests (Grabr.Ru, News2.Ru, Korica.Info, Sloger.Net. ) adding an appealing  lead or title or a post abstract with a link to the original post at your blog.

Communication for your blog

Now here are the 4 component parts of a successful blogger’s communication.

  • socializing with the people who leave comments
  • commenting on articles in other people’s blogs
  • socializing in issue-related communities and on forums
  • posting replies to other people’s posts in blogs

You should answer the comments to your posts promptly, comprehensively and in a positive manner. Don’t give in to provocations. You had better reply to every single comment, at least with a phrase «thank you for your attention». In many blogging services a commentor’s nickname is the link to his/her blog. Put down these names as you will need them at the next stage.
When commenting somebody else’s posts we want to obtain more traffic as well as more regular readers. Let’s start with the latter. We will need the names of the blogs we have put down before. Visit every commentor’s blog, read his/her latest post and submit good sensible comments. Check out the blog in a couple of days and establish a relationship if you can.

To get more traffic, you need to comment not only the blogs of your friends. You can make use of the following scheme:

  1. Go to the page Google Blog Search or Yandex. blogs Search if it is a blog in Russian
  2. Enter several keywords into the search field
  3. Pick a few blogs from the search results (as many as you can handle)
  4. Read the posts in the blogs, concentrating on the ones related to your topic, then do your best producing a most intelligent comment which would contain a link to your blog. Say you’re just referring to a post where your viewpoint is stated. Act natural. Or, rather, be natural :)
  5. In a few days browse the commented posts and reply in case your comment was approved by moderators and where it is possible start or continue a conversation.

Socializing in communities for your blog promotion

Socializing in communities and in forums or message boards should be based on regular writing sensible posts on your topic and linking to your blog where possible. The same link can be used as a signature in many forums. Leading blogging services and forums assign the  «nofollow» value to the «rel» attribute of your link (<a href>) in the commentary section which means search engines will ignore the ancor link and your blog will not be ranked higher for this link.  Don’t worry, it’s worth your efforts!  Our main objectives are traffic and communication and earning reputation in a community.

Socializing in communities is especially important when you are part of Livejournal or Liveinternet.ru. TAs for thematical forums they aren’t usually bound to any particular service and suit everyone (e.g. Searchengines.Ru  is tailored for various SEO-related blogs, BgLife.Ru – for Bulgaria-related blogs and so forth).

Replying to other users’  posts is a two-in-one solution and needs certain mastery. Firstly, you are writing an interesting post on a topical issue. Secondly, this gives you a chance to be spotted. Initially you will have to repeat the steps described above – that is, to find five most popular blogs and one interesting post in each. Then write posts on the same topic, as if arguing with the author of each piece of writing. Publish the posts and comment other people’s  posts, giving a link to your response post. To attain success, you have to make your post really meaty and catch the interest of the rivals as well as that of your readers.

This is our way of  internet marketing for your blogs. Do you have more ideas? Argue, add your comments and promote your blogs right from here :)

By Olli and Vi
Source: seograd

You can find this post on Google Plus by ConvertPLC

 

About ConvertPLC

We use the massive power of the internet to help you take your business from local - to global - to profitable.

Keep in Touch

  info (@) convertplc.com
  +357.22.396997
  Corner of Gladstonos & Lordou Vironos No38

Latest News

13
Sep2016

The online business of using emojis

We have all received a text or an email from someone and wondered how we should take...

13
Sep2016

Leading the hunt for Pokémon to business gold

The world of mobile gaming has gone from crushing candies to chasing Pokémon in the street. The...

23
Aug2016

Does content have to be rooted in social matters?

If digital marketing is all about content and if the platforms used to get that content out...

08
Aug2016

The new landscape of Google SERPS

Google needs no introduction. It has become so embedded in our society that if we have an...

29
Jul2016

Five Ways to Use Snapchat for Business

Everyone loves a good story, but the story itself is only half the, well, the story. The...

25
Jul2016

Why Visual Content Improves Social Media Results

Attention is something very hard to grab and once you have managed to hold onto it, the...

14
Jul2016

3 Ways To Make Sure Your Link Profile Isn’t Toxic To Your Site

We all want a good link profile.  A profile consisting of those great inbound links that bring traffic...

12
Jul2016

Long Tail Keywords for SEO

When a person has a website, it is essential that they find a way to get traffic...

05
Jul2016

How To Create Epic Online Content That Drives Traffic

Having content on your website is one thing.  Having great content on your site is quite another. If...

05
Jul2016

Why Nobody Is Reading Your Emails

Whilst we may not have the literal attention span of a goldfish, it does take people seconds,...

15
Jun2016

Why You Do, What You Do, On Social Media

Have you ever wondered why you behave the way you do on social media? You know. That innate...

10
Jun2015

SEO - Trends from 2014 that we’re still seeing in 2015

Search Engine Optimisation (SEO) is continuously evolving. Search engines are striving relentlessly to improve search...

10
Jun2015

5 Black Hat SEO Tactics You Need To Be Avoiding

The challenges that come with Search Engine Optimization (SEO) can often feel daunting. SEO is a marketing channel...

05
May2015

Website Development Guide

When contemplating a new website, it&rsquo;s understandable that you may want to jump ahead to the fun...

05
May2015

7 Tips for Creating a Distinctive and User-friendly User Interface

A user interface is what the user can see, hear, touch or even talk to when communicating...

08
Apr2015

What You Need To Know About Managing PPC Ad Campaigns

Pay Per Click (or Cost Per Click) is a form of internet advertising which falls under the...

16
Mar2015

8 Innovative Ways That Turn Your FB Page Visitors Into Undying Fans (Part 2)

1.)Optimize your Fanpage. &ldquo;Good enough&rdquo; is no longer enough! If you think having a picture that looks good...

15
Mar2015

8 Innovative Ways That Turn Your FB Page Visitors Into Undying Fans (Part 1)

1.) Be very creative. Think outside of what&rsquo;s outside of the box In today&rsquo;s world where everyone...

23
Feb2015

Basic Mobile Layout

Mobile web development is an expansive field of engineering and design, and can require extensive expertise and...

16
Feb2015

AmazonSmile Donates 0.5% of Purchases to Your Favorite Charity

I do a lot of my holiday shopping at Amazon, mostly because it&rsquo;s easy to use, helps...

09
Feb2015

A Broadcaster's POV: How Outbound and Inbound Can Work Together

&ldquo;I have an admission to make,&rdquo; HubSpot's Dan Sally says coyly as he kicks off the INBOUND...

02
Feb2015

10 Lessons in Building a Million-Dollar Business

I recently attended a fireside chat with Ramit Sethi, personal finance advisor and author of New York...

26
Jan2015

How to geotarget your website for Yandex local SERPs

Russia is a huge country and your website will need a certain geotargeting if you want to...

19
Jan2015

How to promote a blog: socialization and communication

SEO-optimization is just the first step in a blog promotion. Optimization plus communication bring in another...

12
Jan2015

Small Biz Social Friday: 6 Types of Pinterest Promotions

Pinterest does two things really well: Drive traffic and inspire sales. To do both, and to keep...

05
Jan2015

Search Engines are Fundamentally Changing the rules of Business

Can companies remain competitive in the years to come without adapting to internet search engine...

29
Dec2014

5 new Apple iOS features digital marketers will love

Apple watchers make a sport out of predicting what the Cupertino giant will do next, but they&rsquo;re...

22
Dec2014

All the major changes Facebook has made in 2013

Hello everybody, we came accross a very interesting article by Adam Vincenzini about the changes Facebook has...

15
Dec2014

Do you want to attract more Russian potential clients to your website?

This is what you need to know. Russia is a very lucrative online market: With more than 65 million...

08
Dec2014

Confused about Landing Pages? We can help!

What is Landing Page? A landing page is any web page that a visitor can arrive at or...

01
Dec2014

What Is a Call-to-Action?

&ldquo;What do you want your subscribers to do, and why should they do it?&rdquo; A call-to-action (usually abbreviated...

24
Nov2014

9 Important things you should consider when building a website

Websites are one of the most important assets of a business. Having a credible, professional and engaging...

24
Nov2014

What is Inbound Marketing?

Inbound marketing is based on the concept of earning the attention of prospects and making your company...

14
Aug2014

What is Directory SEO and why should we all do it?

What are Web Directories? Before search engines, internet users used to search relevant information on web directories. Directories...

«
»